Revenue Optim
Team

The team behind Revenue Optim

We help B2B companies design and implement sales systems and playbooks. We're two partners, and we do the work ourselves: the diagnostic, the design and the build.

Portrait of Guille Chinchilla

Guille Chinchilla

Partner, RevOps + GTM Engineering

Guille leads outbound and GTM engineering: he designs and builds prospecting systems, lead and data enrichment, and the automations that connect each piece to the CRM.

He started in sales: more than ten years as an AE, team lead and sales director. So he designs every system around the person who has to close with it, and judges it by what the team sells with it.

For more than three years he has worked in Sales and Revenue Operations, building the technical side of go-to-market: who to write to, with what message, and how each reply reaches the CRM.

Background

  • More than 10 years in sales, as an AE, team lead and sales director.
  • More than 3 years in Sales and Revenue Operations.

Specialises in

LinkedIn profile →
Portrait of Luis Vidal

Luis Vidal

Partner, RevOps + CRM + Data

Luis leads CRM, data and visibility: the sales process inside the CRM, data quality, integrations, reporting and the forecast that leadership reads.

He started in operations: more than seven years in Revenue and Business Operations and four in sales roles. So he designs every system for both the people who sell and the people who lead, and judges it by whether the numbers can be trusted.

He has worked with startups for more than ten years, where the CRM grows faster than the discipline that holds it together. His job is to make the pipeline reflect what's really happening, and to make the forecast something you can defend.

Background

  • More than 7 years in Revenue and Business Operations, and 4 in sales roles.
  • More than 10 years working with startups.

Specialises in

LinkedIn profile →
What we do

Sales systems and playbooks, in four areas

Each area is one part of the offer. Start with the one that worries you, or with the Diagnostic if you don't know which comes first.

What changes when the system works

  • More opportunities for the team

    Leads and conversations with accounts that fit, without relying only on your network and on referrals.

  • Pipeline created and managed

    More pipeline value, better managed, and higher productivity per rep.

  • Higher win rates

    Better-qualified, better-followed-up opportunities that end in more closed deals.

All with a predictable, automated system. What we don't do is promise a number of meetings. We build what makes them possible.

Want to talk it through?

No sales deck. You tell us where you are and we tell you whether we're a fit.

Book a call

30 minutes, no sales pressure.

Message us on WhatsApp